WordPress is the most popular CMS (Content Management System) in the world, with a huge community of webmasters, bloggers and developers.
This makes it an attractive niche market for bloggers and affiliate marketers who aren't afraid to get their hands dirty when it comes to discussing Web design and Web hosting.
This article will highlight three of the best affiliate programs that you can incorporate into your website in order to drive revenue from your WordPress-centric content.
Top 3 WordPress affiliate marketing programs
I'll start off by listing the top three affiliate programs that relate directly to WordPress and its community.Remember, that there is little point in marketing WordPress related products if your blog or website focuses on an unrelated topic.
1. WP Engine
WP Engine is a dedicated WordPress hosting service that offers exceptionally high performance servers and support.What makes them an attractive proposition, from the perspective of an affiliate marketer, is that they:
- have a clear value proposition
- offer very high payouts on conversions (around $150 per signup)
- are all about WordPress
- are well known, with plenty of glowing testimonials from happy clients
- offer a free trial
- offer 2nd tier commissions - meaning you can refer other friends, colleagues, bloggers, and make commission on their sales
[WP engine affiliate marketing tip #1]: WP engine hosting plans start at $29 per month. Target businesses that use WordPress as their Web platform and have high levels of traffic, (or are looking to grow their Web traffic), and value "peace of mind" and great support.
2. StudioPress
StudioPress is one of the most recognized theme and Web template services for WordPress, offering a wide range of premium WordPress themes to the community.Why is StudioPress a great proposition for WordPress affiliate marketers? As it says on their front page "... over 86 000 website owners trust StudioPress themes" .
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Also, since many, many people find themselves in need of a decent WordPress theme from time to time, the potential market is huge.
[StudioPress affiliate marketing tip #1]: StudioPress themes are not only elegant and attractive, they are also SEO optimized. With Google Panda an ever-present danger, more and more webmasters are demanding great SEO from their Web framework. Explain why SEO is important and promote best-practice SEO themes alongside.
[StudioPress affiliate marketing tip #2]: The Internet is going mobile. Responsive Web design is rapidly becoming a necessity and many webmasters are in the process of migrating to responsive Web design themes. Now is the perfect time to promote responsive StudioPress themes for super high conversion rates.
3. DreamHost
DreamHost offers one-click WordPress installations as part of their hosting packages, and supports over 600 000 WordPress websites.DreamHost is one of only three Web hosting companies that are recommended by WordPress on wordpress.org. This gives it huge credibility and makes conversions a lot easier.
What's nice about promoting DreamHost is that, while it is a WordPress hosting service like WP Engine, it can easily be distinguished. While WP engine focuses on higher-end clients, DreamHost offers WordPress hosting starting at an incredible $2.95 per month.
[DreamHost affiliate marketing tip #1]: Focus on DreamHost's value for money offering. They do offer a range of hosting plans, but their lower end hosting plans represent great value for first time WordPress webmasters (who can always upgrade at a later stage to a more powerful VPS, dedicated or cloud hosting plan).
Who should market WordPress products
While many tens of millions of people make use of WordPress every day, it is still important to ensure that the topic and content of your blog, business, or website is related naturally to WordPress.In particular, websites and blogs about the following topics are likely to drive high conversion levels:
- Web design
- Web development
- Website builders
- Web hosting
- Web themes and templates
- CMS (Content Management Systems
- Blogging
- Websites
- Small business websites
- Online business
- Starting a website
- Internet entrepreneurs
- Internet startups
- eCommerce
- Responsive Web design
- SEO
Suitable WordPress affiliate marketing content
In order to be a successful affiliate marketer in the WordPress niche, it is absolutely critical that the content you create is directly relevant and useful to your target audience.In particular, good affiliate marketing content should be:
- well written
- informative and useful
- not pushy (i.e. not sales oriented)
- unique and original
- highly focused
- 5 great affiliate marketing tips to sell more online
- Affiliate marketing practical: CTR, EPM & EPC
- What's the best way to use affiliate links in a blog?
So those are my top 3 affiliate programs for the WordPress market. Are there other WordPress products and services that you have made money from?
Share your WordPress-centric affiliate marketing advice and tips in the comments.
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